Meta does not price Bangladesh on its own. It is billed at the “Rest of Asia Pacific” rate, which is what you see here.
WhatsApp API pricing in Bangladesh (2026)
What one WhatsApp message costs to a Bangladesh number — about 7.3 cents for a campaign message, about 1.1 cent for an order update. Below: what those categories mean, two worked examples, and a calculator for your own volume.
Per-message rates for Bangladesh
Meta does not price Bangladesh on its own. It is billed at the “Rest of Asia Pacific” rate, which is what you see here — that is the real price you pay, not an approximation.
Marketing $0.0732 about 7.3 cents · 14 per $1 Campaigns, offers, anything promotional
Utility $0.0113 about 1.1 cent · 88 per $1 Order confirmed, parcel shipped, appointment tomorrow
Authentication $0.0113 Same as utility on the current card One-time passcodes and login verification
Replies within 24h Free No charge, no limit Anything you send while the customer's window is open
Live from Meta's USD rate card, effective July 1, 2026 · last checked 2026-08-06 · Meta's official pricing page
How WhatsApp is used in Bangladesh
Bangladesh is an inexpensive, fast-growing market where social commerce runs largely on chat. Facebook-first sellers moving to a proper storefront usually keep WhatsApp as the conversation layer. Utility rates are low enough that confirming every order costs a fraction of a cent.
Which other markets share this price
Meta bills every country in “Rest of Asia Pacific” at the same rate, so these markets cost exactly the same to message as Bangladesh: Afghanistan, Australia, Cambodia, China, Japan, Laos, Mongolia, Nepal, New Zealand, Papua New Guinea, Philippines, Sri Lanka, Taiwan, Tajikistan , and others.
Two worked examples
Dhaka social-commerce seller — $726.60 per month
A seller with 1,500 monthly orders confirming and tracking each one.
| Category | Messages / month | Rate | Cost |
|---|---|---|---|
| Marketing | 9,000 | $0.0732 | $658.80 |
| Utility | 6,000 | $0.0113 | $67.80 |
| Authentication | 0 | $0.0113 | $0.00 |
| Total | 15,000 | — | $726.60 |
Growing marketplace — $2,228.00 per month
A marketplace onboarding users with verification codes and confirming transactions.
| Category | Messages / month | Rate | Cost |
|---|---|---|---|
| Marketing | 15,000 | $0.0732 | $1,098.00 |
| Utility | 40,000 | $0.0113 | $452.00 |
| Authentication | 60,000 | $0.0113 | $678.00 |
| Total | 115,000 | — | $2,228.00 |
Calculate your own Bangladesh volume
Estimated monthly cost
$630.80
- Marketing
- $585.60
- Utility
- $45.20
- Authentication
- $0.00
Replies inside the 24-hour customer service window are free and are not counted here.
Rates last updated 2026-08-06 · Meta’s card effective July 1, 2026 — Meta's official pricing page
Need the full version, with the category explainer and a payback check? WhatsApp API Pricing Calculator
Frequently asked questions
Is WhatsApp or Messenger the better channel in Bangladesh?
Many buyers arrive from Facebook, so Messenger carries the first touch, while WhatsApp tends to win the transactional follow-up because people check it more reliably. Running both is common.
Does my own country matter, or only Bangladesh?
Only your customer's. Billing follows the recipient's country code, so a business anywhere pays the Bangladesh rate to message a Bangladesh number.
What is free when messaging Bangladesh?
Replies inside the 24-hour customer service window cost nothing. The window opens whenever a customer messages you and resets on every new message from them, so a support-led setup can run at a fraction of a campaign-led one.
Why is there no separate Bangladesh rate?
Meta prices about thirty markets individually and groups the rest into regions. Bangladesh sits in “Rest of Asia Pacific”, so that regional rate is the actual price you are charged — there is no separate Bangladesh line on the rate card.